It is not just enough to have a product to sell nowadays because the market has become so modern you need a story to back it up. Content marketing helps you create a story that’ll help you connect with your customers. As with every other type of marketing, content marketing also has its own tools. These tools will help create your contents to your customers with ease.
Become a Content Marketing Rock Star with these 7 Tools:
With over 409 million views and 24.2 billion pages each month, WordPress is probably the most popular and widely used content marketing software. It even gets better, it allows you to customize themes, add plugins, publish content, moderate contents and much more. It also has cool features that improve your contents SEO, ROI, and readability.
Tumblr, a home to 100 million blogs, offers micro blogging and social networking services. It is well known for its ability to allow users post and share multimedia contents. It also allows for HTML editing so users can customize the appearance of their blog.
Relax, it is not the musical instrument, it is rather a content marketing tool that ensures you can create and manage a content rich website. It offers editable templates, shared assets, version control (management of changes to document). It also enables you to manage mobile-friendly websites.
Drupal is a PHP built, free, open-source web content management platform. It allows you organize, manage, and publish contents. If you have a basic knowledge of HTML and CSS then Drupal is for you.
This blog site, which boasts 63 million journals and communities, allows users to keep a detailed journal about their thoughts and feelings. It is, however, open to the public. With LiveJournal, you can express your personal ideas whilst also it available for public consumption.
This is an end-to-end content marketing platform. A host of media, advertising and marketing professionals make use of Scribblelive. This tool combines content planning and publishing tools to allow marketers to create robust content hubs and websites.
7. Content MX:
Here is another content marketing platform that helps you strategize by making it easy to promote, share and also engage. It also affords users a well-defined content strategy whilst also implementing it.